Why do you do what you do? And where does that 'fire' come from? It originates somewhere, and we're very curious about it. That's where the foundation of the brand story lies, and that's where our work begins. This is how we build authentic brands and ensure they continue to shine on the highest stage. We are here for passionate entrepreneurs.
We research, inspire, design, and maintain. This is how we bring your brand to where it belongs. We do this with a close-knit team of brand ambassadors, each with their own talents, ready to build a strong brand strategy and create a distinctive visual identity. We build brands according to a fixed approach:
We conduct a brand baseline assessment. Where does it currently stand? What do you communicate and project? And what do we think of it? Does it align with your desired identity? We analyze and develop a powerful, authentic, and inspiring brand story that reflects who you are and aspire to be. This results in a strong elevator pitch, an inspiring Golden Circle, and three strong pillars that give substance to the brand and that everyone associated with the brand can identify with.
With the brand story as our foundation, we move into the inspiration phase. How do we infuse this narrative into all expressions? In this phase, it's crucial to think outside the box before we get into concrete details. Our team will guide you through various conceptual directions and present this in an inspiration document. This way, we work from rough to refined and together determine the right direction for the design phase.
With a clear design direction, we initiate the development of all communication materials in this phase. We reevaluate every touchpoint from the baseline assessment. We start with the most urgent and, over time, will (re)design all communication means to align with the desired identity and be tailored to the brand story we want to convey to the target audience.
Consistency is crucial, as the work on your brand is never truly finished. With 'Branding As A Service', we take care of and safeguard your brand. We maintain all communication means at the highest level. Always in sync with the brand narrative and in line with the visual identity, whether it's offline, online, internally, or externally. You'll have your own team of brand ambassadors at your disposal, with a dedicated point of contact. And all of this for a fixed monthly fee.