Dakned is the versatile wholesaler for flat roof materials in the broadest sense. With years of experience in all facets of high-quality roofing systems, they are the extension of their customers in the roofing industry. They wanted to rebrand their brand, and we had the privilege of revising everything, from corporate identity to brand story, a new website, and a Branding As A Service contract that has been running for more than four years. Together, we have grown, and we are proud of the expanding brand. Curious about Dakned?
People with knowledge, expertise, and quality form the basis of Dakned. That's why it was important to capture these people in images. It was also crucial to capture the high-quality roof materials sold by Dakned in a visually appealing way. The result is a continuously growing database of photography that serves as the foundation for the content shared on a weekly basis.
The products of Dakned take center stage on the website, but it is also important to convey Dakned's story and conviction. Over the years, more and more functionalities have been added. For example, a link to an online portal has been included, and new articles are published monthly via the 'our stories' page. In addition, we maintain the website by adding new employees, publishing new vacancies, and updating products.
With a powerful brand story and a beautiful new website, the foundation of Dakned was established. It is important that this foundation is continuously reinforced in every expression. That's why we have been managing their social media channels for years and serving as an extension of their communication department. We have had the privilege of developing campaigns for events, Dakned merchandise, animations, mail footers, and much more for them. As a result, they continue to grow in reach and number of employees, always in line with the same powerful foundation.